SELECTED clients |
GENERALLY A creative individual seeking design work in traditional or new media. Looking for challenging projects that demand creativity, originality, and innovative thinking. A graphic designer working in many different media ~ corporate identity, book design, print collateral, branding, packaging, web design, consumer products, ads, etcetera. Freelance design studio and ad agency work laid a solid foundation of expertise. Currently serve my own clientele, specializing in design solutions custom built for each individual business. A problem-solver. Ideas come directly out of the message to communicate. Every possible angle is considered until the most unique and appropriate solution is found. The client's message is embedded in every part of the visual communications to increase recognition of the product, service or message. Focused on identity ~ not just a logo, but all the elements a company assembles to establish an appropriate, recognizable, and consistent character across all communications. All materials integrate and uphold the identity, creating a consistent "voice" for my client's business. Projects strategized in stages ~ planning, research, concepts, refinements, production ~ along with estimates, budgets, time schedules, and all project management. Welcome openness and interaction. Communicate ideas and opinions clearly. Proactive. Work long-distance with ease. Build ongoing, trusted relationships with clients. 1983 | BFA Graphic Design, CalArts, Valencia CA 2000–2006 | Part-time faculty in Communication Arts, OTIS College of Art and Design, Los Angeles. Classes : identity design, communication studio, professional practices |